World e-Com Blog|EN

Bol.com plans an IPO

Bol.com is planning an initial public offering (IPO) in the second half of 2022. Its holding company, Ahold Delhaize, wants to use the public offering to raise additional funds and realize the growth potential of the platform. The holding company has also announced other plans for the coming years.

Bol.com, the largest online retailer in the Netherlands, has been part of the Ahold Delhaize holding company since 2012. Today, the holding company announces plans to accelerate growth and create more customer value. Part of that strategy is the possibility of an IPO of Bol.com's subsidiary, with Ahold Delhaize retaining control.

The IPO will provide financing for Ahold Delhaize."

The holding company reports strategic opportunities for Bol.com and wants to solidify the platform's leadership position, success and customer loyalty. The initial public offering will provide Ahold Delhaize with additional funding to execute its strategy in the coming years.

Ahold will remain the largest shareholder

The IPO will lead to a listing on Euronext Amsterdam, with Ahold Delhaize remaining the largest shareholder. The IPO is due to take place in the second half of 2022, but the launch depends on a host of factors, including market conditions.

Notably, Ahold Delhaize made the announcement relatively recently after Coolblue announced its plans to IPO this year on Euronext Amsterdam. Just a week later, however, Coolblue decided to shelve those plans. According to the online retailer, the postponement was due to uncertainty among investors.

Bol.com's results will go public

Previously, Ahold Delhaize preferred to keep Bol.com's results private. Bol.com typically reports growth in trading volume and the number of sellers on the platform in its quarterly reports. The initial public offering will satisfy Ahold Delhaize investors' desire for more transparency, as Bol.com will be required to make the company's results public.

The holding company also shares other financial ambitions for the coming years. It wants to accelerate sales growth between 2023 and 2025, adding up to 10 billion euros by 2025. Bol.com's net consumer sales, projected at 5.5 billion euros for 2021, should roughly double by 2025. Earnings before interest, taxes, depreciation and amortization (EBITDA) are projected at 150-170 million euros, which should also double by 2025. Ahold also aims to achieve zero carbon emissions in its operations no later than 2040.

Bol.com's net sales are projected at 5.5 billion euros."

Frans Müller, CEO, comments, "We understand that these are ambitious goals that will require a lot of work over the next few years. But we are confident that these and other goals included in today's strategy update are achievable thanks to our highly qualified and dedicated employees."

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